Friday, April 23, 2010

Polling Results (since 2008)

I have been running this blog for about 2 years now and I have always been happy with my blog. It's a place where I can express my thoughts, emotional state, experience, etc.. And one bloody fact about it is that there are several polls that have been on the right side of the bar for so freaking long and you must have been like, "When is he going to update the poll??".

Well, I will be updating the poll since it has been there for 2 years!
Let's talk about the results.

The first one is about what you are looking for in an advertisement (created 2 years ago):

71.4% said that the message of an advertisement is what they are looking for while the art is 28.6%.

Now, it's not obvious that the message that the ad is going to portray is very important. I once asked my bro what makes a good ad and he said, "Sex always sells" but the question is... sex is used for very awkward reasons. Sex is usually directed to men and men just won't buy cheese even if you flash a hot girl inside the ad because it doesn't make any sense! How does cheese get you a girl?

While people who convey the message correctly, now THAT will sell. An ad that really sells is a smoking ad made in India. They have a bus and these guys were sitting down. They saw an old man standing in the bus, so they got up to let him sit down. Then this young teen came into the bus and started smoking. The old man saw him smoking, he got up and asked the teen to sit down and then there is this message that goes something like, "Please sympathize smokers, they don't have much time left". I thought that was cool, it might not stop people from smoking but the message is clear!

The second poll that I posted was to see if people think whether an ad should be simple:
87.8% agreed and said, "Yes, ads should be simple" and 12.2% said, "No, ads should not be simple". What I meant by simplicity is where the message is clear and it is right in front of your face rather than a whole jumbled up ad where you can't event find out what is it all about by the end of the whole damn thing!

The 3rd poll that I posted up (2009) was about the usage of English to learn Mathematics and Science:
I posted this poll up because there was this group in Malaysia that started sending letters and memorandums to the officials stating that Mathematics and Science should be converted back from English to Malay Language (or else it is considered a treason towards the national language).

Okay, now I thought THAT was just bullSHIT.
We have to think practically... when you go to university or when you want to expand your career to a bigger scale, you need to learn it in English! So why not start that way? It's not like after you start learning it in English, people will start disrespecting the Malay language! They can't! Because anything official in Malaysia needs to be done in the Malay language!
They have to see the bigger picture.

With that, the world has spoken and a scary 94.1% said that they prefer learning Mathematics and Science in English and only 5.9% said that they prefer learning them in the Malay language.

Thanks for voting and I will be replacing them with a new poll.

- Jackson Teoh
jackson.teoh.sc@gmail.com

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